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講義を申し込む

世界最先端
スポーツビジネスが学べる

世界最先端
スポーツビジネス
学べる

HALF TIME Global Academy #3

HALF TIME Global Academy #3

HALF TIME Global Academy #3

同時通訳あり

アーカイブ配信あり

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Aboutグローバルアカデミーとは

世界で活躍するスポーツビジネスパーソンから
いつでも、どこでも直接学べるオンライン講義

スポーツはグローバルビジネスであり、
世界中で新しいマーケティングや経営戦略の手法が日々生まれている。

HALF TIME Global Academyは
実際に世界中のスポーツクラブ、リーグ・協会や団体、
またはそれらにスポンサーをしている企業の中で働く、経験豊富なエグゼクティブが、
実践的な事例を交えて講義をしていきます。

HISTORY

2020年10月20〜11月10日の日程にて合計4日間、第2期のアカデミーが開講。
アメリカ・MLS/USL、スペイン・MediaProから4名の講師がオンラインで講義しました。
視聴者からは毎回多くの質問が集まり、予定時間をオーバーするほど非常に熱量が高い講義となりました。

Message学長メッセージ

中村武彦 (なかむら たけひこ)
学長 中村武彦

日本ではまだ新しいと言われてきたスポーツビジネスですが、最近の成長は世界的にも注目されてきたと実感しています。

スポーツは一国の中で完結するものではなく世界と繋がる言語のようなものであり、そこにテクノロジーの力も加わることでより多くの可能性が開け、日本のスポーツ界も更に発展するものと信じています。
スポーツビジネスはあくまで「手法」であり、今まで同様に時代と共に今後も変化をしていきます。
その中でスポーツビジネスの不変な「原理原則」が存在し、その基礎を理解し、身につけておくことがスポーツビジネスの未来に向けて必要な柔軟性や応用力に繋がると考えています。

自分自身の海外経験と、アカデミック経験をHALF TIMEの最先端テクノロジーと若いパワーと掛け合わせることで魅力的なアカデミーにしていくことができればと願っています。

中村武彦 (なかむら たけひこ)

ブルー・ユナイテッドCEO。青山学院大学法学部卒。UMASSスポーツマネジメント修士課程及び、スペインISDE法科学院国際法マスター修了。現東京大学工学部社会戦略工学研究室共同研究員。レアルマドリーMBA、コロンビア大学、青山学院大学などの非常勤講師歴任。MLS、FCバルセロナ国際部歴任後、鹿島アントラーズ・グローバルストラテジーオフィサー、MLS アジア事業開拓コンサルタント、大宮アルディージャ国際強化、パリーグマーケティング国際事業開発、FIFAマッチエージェントなども務める。

Attendeesこんな方におすすめ

年齢、職業にかかわらずスポーツに関わる全ての人が対象

同時通訳がついておりますので、日本語での受講も可能です。

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Schedule3期生 開講スケジュール

世界で活躍するビジネスパーソン12人が登壇!

各講義では、スポーツに精通するゲストが登場します。
世界で活躍するビジネスパーソンの話を直接聞く体験を通して、スポーツのチカラを学ぶことができます。

1/7(木)21:00
同時通訳ありアーカイブ配信あり

チケットセールス / Ticket Sales

チケットセールス担当から球団社長へ。米国プロスポーツのチケットセールスの最前線

Jim Van StonePresident - Business Operations, Monumental Sports and Entertainment

Jim Van Stone

President - Business Operations, Monumental Sports and Entertainment

Jim Van Stone is the Chief Revenue Officer overseeing ticket sales and services, executive suites, and corporate partnerships for all Monumental Sports brands as well as for Georgetown University's men's basketball team and various other Verizon Center events. Before joining Monumental Sports, Van Stone worked with the Philadelphia 76ers and Flyers, Tampa Bay Lightning, Cleveland Cavaliers and Phoenix Coyotes.

1/14(木)21:00
同時通訳ありアーカイブ配信あり

テクノロジーとスポーツ / Technology and Sports

世界のトップスポーツリーグが進めるDtoCの最前線

Wim SweldensCo-Founder / Chief Architect, Kiswe Mobile

Wim Sweldens

Co-Founder / Chief Architect, Kiswe Mobile

Wim is the Chief Architect & Co-Founder of Kiswe. He is the former President of Alcatel-Lucent Wireless, Founder and Vice President of Alcatel-Lucent Ventures, and an Entrepreneur in Residence at Columbia University.

1/21(木)21:00
同時通訳ありアーカイブ配信あり

スポーツマーケティング(ファンエンゲージメント) / Sports Marketing (Fan Engagement)

BTSの100カ国以上75万人同時接続ライブコンサートを実現したKisweの先端技術とファンエンゲージメント

Mike SchabelCEO, Kiswe Mobile

Mike Schabel

CEO, Kiswe Mobile

Mike is the Chief Executive Officer & President at Kiswe. Previously, he was the General Manager of Small Cells Business at Alcatel-Lucent and the General Manager & Co-Founder of the Wireless Network Guardian at Alcatel-Lucent.

1/28(木)21:00
同時通訳ありアーカイブ配信あり

スポンサーシップ / Sponsorship

久保建英選手が所属するビジャレアルの国際ディレクターがスポンサーシップについて講義

Juan AntónDirector - International Business, Villarreal CF

Juan Antón

Director - International Business, Villarreal CF

Juan has more than 12 years of experience working for Villarreal CF and currently leads the Villarreal CF International Department in which he oversees international business development and manages a multitude of projects worldwide with the support of his team of marketing, communications and sporting professionals.

2/2(木)21:00

オフ会

2/4(木)21:00
同時通訳ありアーカイブ配信あり

スポーツマーケティング / Sports Marketing

板倉滉選手が所属するフローニンゲンのパートナーシップマネジャーがスポーツマーケティングについて講義

Bastiaan FehrmanManager Partnerships, FC Groningen
Brett Lashbrook

Bastiaan Fehrman

Manager Partnerships, FC Groningen

Dutch native

3 years experience in United Soccer League (USL) at Richmond Kickers

3 years experience in Major League Soccer at Chicago Fire FC

Background in Partnership development for both teams

Since May 2020 back in the Netherlands to start new Partnerships department for FC Groningen」

2/16(火)21:00
同時通訳ありアーカイブ配信あり

コミュニケーション&メディア / Sports Communications

米国MLSのシカゴ ファイアFCのコミュニケーション&メディアVPがスポーツコミュニケーションについて講義

Sean DennisonSenior Vice President, Communications & Media, Chicago Fire FC

Sean Dennison

Senior Vice President, Communications & Media, Chicago Fire FC

Dennison manages all Chicago Fire FC communications functions, including soccer communications, public relations and broadcast. He has been with the Club for three years.

Before joining the Fire in April 2018, as vice president of communications at Major League Soccer & Soccer United Marketing, Dennison oversaw all business and non-sports communications for the League and its commercial arm. He worked closely with all then-23 MLS clubs, as well as all prospective expansion groups, to support growth in each local market. He spent 13 years with MLS/SUM.

2/18(木)21:00
同時通訳ありアーカイブ配信あり

代理人ビジネス(スポーツ法務)

世界的なブラジル代表選手の代理人がスポーツ法務・代理人ビジネスを講義

Luis Fernando Pamplona NovaesPartner as NMgol Agency, Academic Director at the Master in International Sport Law - ISDE, Madrid, NMgol Agency/ISDE

Luis Fernando Pamplona Novaes

Partner as NMgol Agency, Academic Director at the Master in International Sport Law - ISDE, Madrid, NMgol Agency/ISDE

Nemetz & Kuhnen法律事務所パートナー、NMgolエージェンシーパートナー、ブラジル地域弁護士会コーディネーター、ISDEアカデミックディレクター。サッカー選手、バレーボール選手、代理人、投資家、クラブへの企業法、税務法、国際スポーツ法、アドバイザーを務める。クライアントにはブラジル代表のチアゴ・シルバ(英チェルシー)などを含む。

3/2(火)21:00
同時通訳ありアーカイブ配信あり

スポンサーシップ / Sponsorship

NBAオーランドマジックのパートナシップVPがスポンサーシップについて講義

Melissa BrennanVP, Corporate Partnership Sales, Orlando Magic(NBA)

Melissa Brennan

VP, Corporate Partnership Sales, Orlando Magic(NBA)

Melissa Brennan is a sports executive with over 17 years of experience in the industry. She started her career in the running industry working for both Disney Sports and New York Road Runners (NYC Marathon).  She managed relationships with a number of sponsors for the NYC Marathon including the title sponsor at the time, ING.  She then went on to work for Madison Square Garden to learn the sales side of the business as part of the Corporate Hospitality team.  She later joined the New York Red Bulls to oversee the corporate partnership activation team at the MLS Club.  During her time with the Red Bulls she took over partnership sales  as well and built a team that increased revenues by 300% in 3 years.  after leaving the Red Bulls, Melissa joined Rugby International Marketing the revenue generating arm of USA Rugby.  During her tenure there she sold a supplementary kit partnership as well as global and national partnerships for the Rugby World Cup Sevens 2018.  Most recently, Melissa was the VP, Corporate Partnership Sales for the Orlando Magic (NBA).

3/4(木)21:00
同時通訳ありアーカイブ配信あり

放映権 / Broadcasting

欧米大学のスポーツ経営学コースを対象としたランキング世界1位、世界で初めてスポーツ経営学修士課程を設立した大学のオハイオ大学のMatt Cacciato教授が放映権について講義

Matt CacciatoExecutive Director, AECOM Center for Sports Administration; Director, Masters of Sports Administration Program, Ohio University

Matt Cacciato

Executive Director, AECOM Center for Sports Administration; Director, Masters of Sports Administration Program, Ohio University

Matt Cacciato brings 23 years of experience from the cable sports television industry to Ohio University's distinguished Department of Sports Administration. He began his career in New York City with PK Network Communications working on a variety of cable television network accounts. From there he went on to SportsChannel New York as Manager, Affiliate Sales & Marketing before moving to ESPN in Los Angeles as a Sr. Account Executive in Affiliate Sales. After 15 months he was promoted to ESPN's Bristol, CT headquarters as Director of Affiliate Sales & Marketing for the Northeast region. Matt returned to Los Angeles after Disney's purchase of ESPN to run their West region, and work on the company's plans for a regional sports network. Soon thereafter he was recruited to join Fox Cable Networks as Vice President, Western region, where he spent 5 successful years. in 2004 Matt moved onto the Yankees Sports & Entertainment Network, better know as YES Network, where he served as Sr. VP for Distribution through 2011. Matt then founded and ran American Education Television Network for 6 years, and recently completed the sale of the company. He joined O.U. as an adjunct in 2016 then accepted a full time position as a Lecturer in August of 2017. Matt recently added Executive in Residence and Director, Masters of Sports Administration Program to his responsibilities. He serves on the Foundation Board of Recreation Unlimited, and co-founded Blue Beautiful Skies, a non-profit focused on raising awareness and funding for lung cancer research.

3/11(木)21:00
同時通訳ありアーカイブ配信あり

チケットセールス / Ticket Sales

オハイオ大学の卒業生でNBAミルウォーキー・バックスで活躍するJada Pollard氏がチケットセールスについて講義

Jada PollardAccount Service Executive, Milwaukee Bucks

Jada Pollard

Account Service Executive, Milwaukee Bucks

Jada joined the Milwaukee Bucks in January 0f 2017 in their Sales Academy and was hired as a full-time Sales Associate that May. After a successful first year Jada was promoted to the role of Account Services Executive in April of 2018. Prior to joining the Bucks Jada participated in sales training programs with the Philadelphia 76ers and ProCamps Worldwide. Jada earned her Bachelor of Business Administration degree from Ohio University in 2017 majoring in Sports Management.

3/18(木)21:00
同時通訳ありアーカイブ配信あり

チケットセールス / Ticket Sales

欧米大学のスポーツ経営学コースを対象としたランキング世界1位、世界で初めてスポーツ経営学修士課程を設立した大学のオハイオ大学のJim Kahler教授がチケットセールスについて講義

Jim KahlerExecutive in Residence, Ohio University

Jim Kahler

Executive in Residence, Ohio University

Jim Kahler is the Executive Director of the Center of Sports Administration at Ohio University. He accepted the position in December of 2005 and oversees the day to day operation of the center that carries forward the university’s pioneering tradition in sports management education. The center links faculty, students, and alumni to sports-related organizations and businesses, emphasizing research and harnessing knowledge to benefit the industry.

Ohio University has been the leader in preparing students for careers in the sports business industry since 1966, when it founded the first graduate program in sports administration. Today, four decades since its birth, both the sports administration program and the industry have grown exponentially. The sport industry’s expansion and globalization present today’s leaders with new challenges, ones that highlight the need for research, academic preparation and professional development. OHIO's AECOM Center for Sports Administration is meeting this challenge.

Prior to returning to Ohio University, where Kahler was a member of the MSA Class of 1981, he spent the previous 3 1/2 years at Arizona State University were he helped develop the MBA Sports Business Program at the W.P. Carey School of Business. From November of 1991 until July of 2002 Jim served as the Senior Vice President of Sales and Marketing for the Cleveland Cavaliers (NBA) and Rockers (WNBA). In this position he was responsible for ticket, corporate and broadcast sales, as well as, marketing and public relations for the Cavs / Gund Arena Company. During these years his responsibilities included the development of MAC Properties and Gund Sports Marketing, two subsidiaries of the organization that focus on collegiate sports marketing and sponsorship sales for the Mid-American Conference (Miami University and Bowling Green State University). Jim accepted this position after working as the Director of Marketing for the Riverfront Coliseum in Cincinnati, the Director of Marketing for the St. Louis Arena, and as Vice President of Sales and Marketing for SRO/PACE in Chicago. Jim was excited for the opportunity to not only work for the Cavs, but to return to his hometown of Cleveland.

Jim received his BSBA from Xavier University in 1980 and went on to receive his Master’s degree in Sports Administration from Ohio University. He was honored in 1994 with the Distinguished Alumnus Award from the O.U. Sports Administration Program. This award has been given annually since 1982 and is the program’s highest honor. He has remained actively involved with Ohio University as a guest lecturer and as a past member of Ohio’s Alumni Advisory Board.

Jim currently serves on the Board of the United States Table Tennis Association as an Independent Director. . He currently serves on the Advisory Board for a number of sports business organizations including the National Sports Forum (San Diego, CA), Navigate Sports Marketing (Chicago, IL) and In Stadium Advertising (Chicago, IL). He also served a three-year term (1997 – 2000) on the NBA’s Marketing Advisory Committee.

3/25(木)21:00
同時通訳ありアーカイブ配信あり

アナリティクス / Analytics

欧米大学のスポーツ経営学コースを対象としたランキング世界1位、世界で初めてスポーツ経営学修士課程を設立した大学のオハイオ大学のDr. Elizabeth Wanless教授がアナリティクスについて講義

Dr. Elizabeth WanlessAssistant Professor; Assistant Director of Analytics; Associate Director of Client Relations (Analytics), CRA, Ohio University

Dr. Elizabeth Wanless

Assistant Professor; Assistant Director of Analytics; Associate Director of Client Relations (Analytics), CRA, Ohio University

Prior to her academic career, Dr. Wanless competed for Nike, Asics, the New York Athletic Club, and Team USA as a professional track and field shot putter maintaining top 20 in the world for 5 consecutive years. In 2004, Wanless was recognized as the NCAA Woman of the Year for the state of Maine.

3/30(火)21:00

オフ会

※登壇者および内容は現在の予定であり変更、キャンセルの可能性があります。

Ticketお申し込み

5種類のチケットをご用意しております

12回分のおまとめチケットがおすすめです。
ご自身の予定に合わせてお好きなチケットをお選びくださいませ。

同時通訳がついておりますので、日本語での受講も可能です。

for BUSINESSスタンダードコース

全日通し受講

150,000

全12回の講義が聴講可能
アーカイブ視聴可能

1日受講

20,000

for ENTERPRIZE法人向けコース

Aチケット

150,000

全12回の講義が聴講可能
アーカイブ視聴可能
1名まで社員聴講可能

Bチケット

200,000

全12回の講義が聴講可能
アーカイブ視聴可能
2名まで社員聴講可能

Cチケット

300,000

全12回の講義が聴講可能
アーカイブ視聴可能
5名まで社員聴講可能

※価格は全て税抜き価格です

会員登録して申し込む

登壇者および内容は現在の予定であり変更、キャンセルの可能性があります。
それによる払い戻しなどは受け付けておりません

「#HALFTIMEアカデミー」をつけてシェア

List of past lecturersこれまでの講師一覧

Diego Sánchez
Diego SánchezGlobal Partnerships Sales Manager, LaLiga
Suresh Letchmanan
Suresh LetchmananManaging Director, APAC, Borussia Dortmund
Russell Tan
Russell TanHead of Marketing, SEA – Japan, S. Korea & Australia, LaLiga
Bion West
Bion WestSenior Manager, Esports and Gaming, Major League Soccer
Brett LashbrookLas Vegas Lights FC OWNER & CEO
Chris HendersonSeattle Sounders FC Vice President of Soccer & Sporting Director
Darren MeyerNY Red Bulls Senior Director of Marketing Partnerships and Premium Services
Pilar Jimenez GomezMediapro CEO of APAC

Partnerパートナー

Informationその他

名称
HALF TIME Global Academy
日時
2021 / 1 / 7(木), 14(木), 21(木), 28(木)
2021 / 2 / 4(木), 16(火), 18(木)
2021 / 3 / 2 (火), 4(木), 11(木), 18(木), 25(木)
タイムテーブル
20:50
受付開始
21:00〜21:45
講義
21:45〜22:00
質疑応答
22:00
終了
開催方法
オンライン(通訳あり・Zoom予定)
参加方法
チケット購入
お問い合わせ
HALF TIME Global Academy事務局
info@halftime-media.com